Saturday, 16 June 2018

An Ode To an ATM

I was seen as a game changer. I relieved Indians the tyranny of trudging to a bank every time they needed cash, be mindful of banking hours and holidays, and sometimes even the mood swings of the hassled bank teller.

Though the expansion of my name stands for automated teller machine (ATM), the HSBC slogan ‘Anytime Money’ gained greater currency in people’s minds.

In 1990s I was patronized mainly by the uber rich metro based yuppies with fat bank balance, but now my card (or cards) can be found in every second wallet and my footprint extends to small towns and even rural areas.

The clientèle has also become very diverse, ranging from ultra tech savvy to nervous novices - teens who just got the first ATM card issued in their name or elderly pensioners, who have been using bank withdrawal slips and cheques all their lives, trying to make a switch. The latter category often seeks the help of security guards or is chaperoned by ATM savvy relatives.

In short I have become so much a part of their life that an ‘ATM out of order’ or ‘no cash’ board is enough to trigger a panic attack among most of them.

Over the years I too have undergone many makeovers. Earlier I used to gulp in the card for authentication and gulp out only after the transaction got over. The worried look on the faces of customers after I gulp in their cards used to evoke in me a range of emotions - from amusement to concern.

The duration a card spent inside the machine used to be directly proportional to upward movement of anxiety levels among the customers, as there used to be numerous cases of cards getting stuck within machines. This had to be followed up by numerous visits to the bank and a brush with its bureaucracy, which many customers had long unlearned.

Another nightmare is of course the ghost transactions. The money does not come, but you get a text message of money being withdrawn. Until this anomaly gets corrected in statement, the anxiety levels refuse to come down.

When demonetization was announced the whole nation queued up in front of me, though I had very little to offer. It was as if the Indian public has been sent on treasure hunt trying to spot an ATM with cash in it.

Almost everybody became aware of the ATMs located in their own localities and even far flung ones, including those put up by nondescript cooperative banks in small lanes.

I was not equipped to handle the new series of Rs 2,000 notes and the humble Rs 100, which was generally looked down upon, suddenly became the much sought after currency.

It really took a while before I could handle the new Rs 2,000 note. But the new note was frowned upon by shopkeepers as they found it difficult to dispense change as the availability of new Rs 500 note was still very low.

Till the supply of Rs 500 stabilized, Rs 100 continued to relish its unexpected second coming, a throwback to pre-1980s, after which the inflation took a heavy toll and it lost out to peers with greater purchasing power.

Of late the governments and bankers have been pushing for cashless transactions with swipe machines and point of sale devices becoming commonplace enough to be found in neigbourhood kirana stores. It has also caught the fancy of millennial and yuppies.

But still cash cannot be wished away. The latest RBI data says that the currency with the public has reached a record high level of over Rs 18.5 lakh crore, more than double from the low of about Rs 7.8 lakh crore it had hit post-demonetisation in late 2016.


As long as cash is around, so will I. Unless of course some new high tech invention happens, courtesy artificial intelligence.


Also Read: Bangalore Short Takes



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